& CONTENT STRATEGY
VIDEO PRODUCTION
As a Lead Videographer and Content Strategist, I played a key role in transforming a local photography school into a leading educational platform.

I spearheaded the video production strategy that fueled brand awareness and community engagement across global markets.
Friends
Photo School and YouTube Channel
We built a high-volume content engine designed for education and photo travel marketing:

Global Travel Content: Directed, shot, and edited travel blogs and masterclasses across 7+ countries, managing complex logistics and on-location production.

Educational Video Courses: Produced over 300 hours of finished high-quality instructional content, optimizing the learning experience for thousands of students.

YouTube Ecosystem Management: Led the end-to-end production for the school’s YouTube channel, focusing on high-retention formats and viral educational content.

Event Highlights & Campaigns: Captured and edited high-energy promos for large-scale annual masterclasses and international photography workshops.
Production Scope & Operations
Audience Growth: Scaled the YouTube channel to 120K+ subscribers, earning the YouTube Silver Play Button.

Strategic Ideation: Generated visual concepts and creative direction for both photography courses and marketing campaigns, aligning art with business goals.

High-Volume Delivery: Engineered a rapid post-production workflow to handle the massive output of tutorial and travel content without compromising quality.

International Logistics: Successfully organized and executed multi-day shoots in diverse international locations, coordinating with models, instructors, and local crews.

Data-Driven Results: Utilized YouTube analytics to refine content strategy, resulting in millions of views and consistent lead generation for the school’s courses.
Key Achievements & Impact: